2019 OOH Media Conference + Expo Aria Resort, Las Vegas, NV

Matt Bayer

Senior Vice President, Cadreon (IPG)

Matt Bayer

Senior Vice President, Cadreon (IPG)

Biography

Matt has extensive experience in programmatic, advanced TV/video, people based analytics, and screen-agnostic video strategy and activation. Matt is responsible for driving an audience first and channel neutral approach on behalf of Cadreon, IPG Mediabrand’s Ad Tech unit, responsible for developing best-in-class programmatic technology solutions.

All session by Matt Bayer

General Session (cont.)

11:00 am - 12:00 pm
Pinyon 4 & 5