2019 OOH Media Conference + Expo Aria Resort, Las Vegas, NV

Vincent Létang

EVP, Global Market Intelligence

Vincent Létang

EVP, Global Market Intelligence
linkedin-icon twitter-icon

Biography

Vincent Létang, EVP Global Market Intelligence at MAGNA, leads the market research and forecasting practice of MAGNA. MAGNA is the IPG Mediabrands unit focusing on market insights, innovation and investment, based in New York City. Among the flagship publications of Vincent and his team: the Global Advertising Forecasts (net advertising revenue estimates for all media types, in 70 countries, including five-years forecasts), the quarterly US Advertising Forecasts and the Programmatic Report. Other reports focus on television, digital media and out-of-home media.

All session by Vincent Létang